Hail Feature Bloat
What does your current water bottle do for you - hold water? Maybe you found one that has a few LEDs to make it into a lantern, as well. BIG DEAL. If your water bottle doesn't have a premium 5W Bluetooth® speaker, hands-free speakerphone, FM radio, 4000 mAh power bank, RGB LED lights with three color modes, hidden storage, a carabiner with bottle opener, and a free app, then you're just... drinking water.
Fine, we'll admit it: at first, the Hydra SmartBottle just seems like the newest evolution of insane feature creep. But on closer inspection, every single feature is something we want in a portable device. Designed for increased safety for bicyclists (because headphones on a bike are super unsafe, and a red LED flasher is huge in an emergency), everything about the Hydra is part of a clever design for fun and safety - on two wheels, four wheels, two legs, four legs, anywhere from a hammock on the beach to a night in an ice hotel, or even just by the bedside at home.